GMC Sales Data & Trends for the U.S Automotive Market
GMC is the truck and SUV brand of General Motors’ four remaining brands. Despite having no stand-alone models, as its entire line-up is derived from Chevrolet products, GMC is able to command higher transaction prices for its models thanks to its strong brand reputation. Thanks to low gasoline prices and the high margins on full-sized trucks and SUVs, GMC has survived the General Motors bankruptcy and has seen its sales more than double between 2009 and 2015.
Especially the top-of-the-line Denali versions are closing in on Cadillac prices, but apparently appeal to a much different type of customer, I guess one that’s looking for a “premium-duty” image: capable and rugged, but still with a luxury look and feel.
GMC produces all of its SUVs for the US market in North America. The GMC Sierra full-sized pick-up truck is the brand’s best selling model in the United States, while the GMC Terrain compact crossover is the brand’s best selling SUV.
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