Segment bounces back after years of decline on the back of BMW 8-series sales
Sales in the US Large Sports and Exotics segment rose by 7.8% to 21,983 in the first half of 2019, a strong rebound that may put an end to the decline the segment has been experiencing since 2014, including last year when sales fell by almost 20%. With the all-new Chevrolet Corvette looming large on the horizon the future of the segment depends to a large extent on how the revolutionary (for the brand) mid-engined layout is received by bread-and-butter American customers.
Clicking on the model name opens the sales data page for that model; clicking year in the legend turns the display for that year on/off
No big changes at the very front, with the outgoing generation Chevrolet Corvette and the new Porsche 911 seeing their sales fall ever-so-slightly – a strong performance for the former
Behind the two stalwarts were two models not previously in the Top 5 – the facelifted Mercedes-AMG GT, whose sales more than doubled on this time last year, and the new BMW 8-series, which has been a pretty big hit with american customers, allowing it to handily outsell its (admittedly aging) Mercedes-Benz SL rival
After seeing its sales almost halve in 2018 the Jaguar F-Type held onto its sales figures in 2019
This is more than can be said for the Lexus LC, which after a strong start saw its sales fall by a third compared to this time last year, putting it behind the somewhat re-invigorated BMW i8 (which nonetheless is on its way to sell only a bit more than half the number it sold in 2015, its first full year on the market)
Further back the facelifts could not stop sales of Audi R8 and Nissan GT-R from sliding, putting them within striking distance of the Acura NSX and the still-expanding Ford GT
Note: clicking on the model names in legend turns the display for that model on/off; data is displayed from 1990 onwards, but starts earlier – access previous years using slider on bottom
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