European sales 2016 first half small crossover segment


The small crossover segment is still the fastest growing mainstream segment in Europe at +28% and over 150.000 additional sales in the first half of 2016. But what’s more earthshaking is that for the first time ever, small crossovers outsold their larger counterpart midsized crossovers in the second quarter of 2016: 367.000 vs. 363.000. As a result, the “Captur-segment” is within 23.000 sales of the “Qashqai-segment” for the first half and could become the bigger of the two by year-end. Almost all models share in the glory, as only two out of the 17 remaining models lost volume, and by less than 1.000 units combined, while 11 models show either double digit or triple digit growth, or are entirely new. The segment leader Renault Captur keeps improving as well, but also keeps losing share as it grows slower than the segment as a whole at +10%. The Captur’s leadership is unthreatened though, as its closest rival of last year Opel/Vauxhall Mokka improved just 3% as it awaits a facelift, and that has allowed the already updated Peugeot 2008 to leapfrog the Mokka and reclaim the #2 spot thanks to sales up 13%.

Note: clicking on the model name opens the sales data page for that model; clicking year in the legend turns the display for that year on/off

Mazda_CX3-auto-sales-statistics-EuropeDespite its age, the Dacia Duster also keeps improving, at +8%, holding on to its fourth place ahead of the Fiat 500X, the big winner of the leaders thanks to doubling its volume of last year. Combining sales of its platform sibling Jeep Renegade, the FCA duo would be in 2nd place with close to 100.000 sales. The model that made the segment popular, the Nissan Juke, loses 1% under the increased competition, as its minor facelift hasn’t helped the model reverse its fortune. The Citroën C4 Cactus is the other model to lose volume, down by just 161 sales in the first half. The Suzuki Vitara loses the 8th place it held in Q1 to the Renegade, despite tripling its sales of last year, when it was introduced. The Mazda CX-3 and SsangYong Tivoli are just as fresh and logically multiply their start-up period volume.

Surprisingly, the grandfather of the segment, Suzuki Jimny, also keeps improving, showing that despite the popularity of the trendy crossovers, there remains a (small) demand for an actual off-road capable small car. And even the even more ancient Lada Niva adds volume, now that the brand is officially returning to the EU, and capitalizing on its cult-car image. We welcome the SsangYong XLV to the ranking, the stretched version of the Tivoli, which unfortunately doesn’t provide an extra third row of seating but instead only increases the luggage compartment while reminding of SsangYong’s past of awkwardly proportioned vehicles.

Also check out the subcompact crossover segment in the US, where the former leader Buick Encore (Mokka) is now pushed down into 3rd place, but GM is still the segment leader with its two models combined, while the 500X continues to disappoint, selling less than its monthly European volume in six months’ time.

Small SUV segment 2016 H1 2015 H1 Change
1 Renault Captur 117.925 106.965 10%
2 Peugeot 2008 95.479 84.637 13%
3 Opel/Vauxhall Mokka 89.562 87.034 3%
4 Dacia Duster 74.017 68.596 8%
5 Fiat 500X 59.464 30.296 96%
6 Nissan Juke 54.532 55.362 -1%
7 Citroën C4 Cactus 43.297 43.458 0%
8 Jeep Renegade 40.209 27.336 47%
9 Suzuki Vitara 39.595 13.311 197%
10 Ford Ecosport 30.231 18.298 65%
11 Mazda CX-3 27.539 3.136 778%
12 Honda HR-V 18.560 21 New
13 Kia Soul 7.000 6.910 1%
14 Suzuki Jimny 6.263 6.122 2%
15 SsangYong Tivoli 5.599 694 707%
16 Lada Niva 1.022 831 23%
17 SsangYong XLV 291 0 New
18 Suzuki SX4 155 2.683 -94%
19 Chevrolet Trax 27 163 -83%
20 DR CityCross 25 50 -50%
21 Fiat Sedici 2 221 -99%
Segment total 710.794 556.124 28%


Click on any model to see its annual sales from 1997-2016 and monthly sales from 2012 to 2016, or use the dropdown menu in the top right of this site.

Car sales statistics are from the following countries: Austria, Belgium, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland.

Sources: Manufacturers, ANDC, JATO Dynamics.

  1. Fiat is killing it in this segment.
    They should bring a Jeep/Fiat duo to the midsize segment as well.

  2. Impressive results for Dacia Duster an old model.But it will be interesting to see the sales of the new generation of Dacia Duster who will be presented in the first half of 2017 probably!Dacia has a huge potential in eastern and central Europe’s markets!And on the french market also Dacia has chances to overtake VW for the fourth place!

  3. FCA is doing fine in this segment, but Renault-Nissan dominate with three top six models. I admire the Juke’s stable performance as Nissan is going to introduce the second generation soon.

    Finally the CX-3 steps it up and Mazda should be in front of Jeep, Suzuki and Ford very quickly. Maybe Citroen has to watch out too.

    And where is VAG? Of course, they’re always late with introducing new models. Probably busy with another scandal.

    1. For sure, Renault-Nissan are doing amazingly well. They were the ones that made this segment (and the midsize crossover segment) explode.
      FCA arrived a bit late but the 500X and Renegade still alowed them to get profits.

      Every manufacturer is gaining a leg up over the VW group.
      I’m sure they’ll sell loads of cars when they get into this segment but they already wasted a huge opportunity, and missed in a lot of profit they could’ve obtained from these segments. With more competition, the margins now will surely decrease so they already missed the best moment of this segment.

  4. VW’s small crossover will be released in the beginning of next year. It will be produced in Portugal.

    1. Let’s hope it’s not going to be a cheap Audi Q2 as some media have predicted. That car is hideous!

  5. @Pedro FCA’s C-Segment crossovers are coming (new Jeep Compass is about to be released and FIAT version will follow shortly thereafter).
    I’m not so sure that VAG (to be fair I hate that group) crossovers will be overly popular as we can see that crossover/SUV buyers seem care less about the brand (if you compare sales of Nissan and VW in C-Segment crossovers and ‘normal’ C-segment you can spot the difference) and more about style/content.

  6. Toyota was an innovator with the RAV4, but still don’t offer a B-segment crossover… and the C-HR looks awful.

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