The decline of the small MPV segment continues in Q3 of 2015, as customers flock to the increasingly popular small crossovers. So far this year, there’s only one model in the segment to improve its sales year-on-year, and that’s unsurprisingly from a brand that doesn’t (yet) offer a small crossover. Nonetheless, the Fiat 500L keeps its crown as the best selling small MPV in Europe, but has been outsold by its crossover sibling 500X in every month of Q3.
The Opel/Vauxhall Meriva follows at a distance, holding on to the second spot it took from the Nissan Note in Q2. The Note is even under fire from the Ford B-Max, the car that once led the segment before falling out of grace when newer and better alternatives appeared onto the market. However, Ford is the only brand where the small MPV outsells its crossover rival, with the Mokka-Meriva at a 3:1 ratio and the Juke-Note at 2:1, while the B-Max still outsells the Ford Ecosport.
The Citroën C3 Picasso loses a quarter of its volume of last year, but holds its 5th place above the Hyundai ix20, the first in the ranking from a brand that doesn’t offer a small crossover yet, just as the Kia Venga in 7th place, the only model to grow this year. As discussed after the first half of the year, Skoda is about to launch a new VW Caddy-bases Roomster, while the remaining models further down the ranking are slowly being phased out.
2015 January – September sales small MPV segment Europe
Small MPV segment
Citroën C3 Picasso
Click on any model to see its annual sales from 1997-2014 and monthly sales in 2012, 2013, 2014 and 2015, or use the dropdown menu in the top right of this site. Sources: Manufacturers, ANDC, JATO Dynamics.
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