Volvo_V60-auto-sales-statistics-Europe

European car sales analysis February 2019 – brands

European-car-sales-graph-February-2019After a 7% decline in January, European new car sales were down by 2,75% in February 2019, to 1,12 million sales. For the first two months of the year, sales are down 5% to 2,31 million units. Most of the decline can still be attributed to the after effects of the introduction of new fuel efficiency and emissions testing standard called WLTP (Worldwide harmonized Light vehicle Test Procedure) in September. Among the major markets, demand for new cars increased modestly in Germany (+2,7%), France (+2,1%) and the United Kingdom (+1,4%) last month. However, in Spain (-8,8%) and Italy (-2,4%) car registrations continued to decrease for the sixth consecutive month. Among the smaller European markets, Lithuania was the most dynamic with sales almost doubling (+94,5%), followed by Romania (+37,5%), Hungary (+12,6%), Greece (+10,6%) and Luxembourg (+10,4%). Fastest declining markets were Iceland (-30,9% to just 801 registrations), Cyprus (-17,7% to 891 registrations), Sweden (-14,9%) and Netherlands (-14,5%), with Finland (-11,3%) and Austria (-10,8%) also down by double digits.

Year-to-date, some markets saw a strong drop compared to last year, most notably Spain (-8,4%) and Italy (-4,9%), but new passenger car registrations remained more or less stable in Germany (+0,6%), France (+0,5%) and the United Kingdom (-0,6%).

As in four out of the last five months, crossovers and SUVs are the only category to improve their sales volume year-on-year, with a 7,5% increase leading to a 37,3% market share, slightly below the record share set in January. Sales of car models (hatchbacks, sedans, station wagons, coupes and convertibles) were down 7,1% to 55,3% market share while MPVs continued to slide, down 18,1% to 7,4% of the market.

Groups and brands

Tesla_Model_3-auto-sales-statistics-EuropeBig winner among manufacturers is Tesla Motors, both in absolute figures and in year-on-year growth as Tesla more than quadruples its volume on last year thanks to the start of deliveries of the Model 3. Daimler AG and Suzuki are also among the big gainers, although the latter added fewer than 1.000 sales on February 2018. SAIC is the only other manufacturer to more than double up, with Aston Martin growing by no less than 75%. Among losers, Renault-Nissan takes the biggest volume hit at almost 8.300 fewer sales, with FCA and Ford also losing more than 6.000 sales on last year. Relatively, Mahindra & Mahindra are the biggest losers with a drop of more than 20% due to its SsangYong brand, while Honda loses 14,5% and Subaru is down 8,4%.

Among brands, Tesla is once again the fastest grower, but Mahindra also more than quadruples its sales thanks to the KUV100, and DR Motor more than triples up. In absolute terms, Jeep adds the most volume at over 3.500 extra deliveries, followed by Tesla and Volkwagen, also both adding more than 3.000 sales. Nissan loses the most volume at almost -10.000 sales, with Fiat and Ford among the big losers as well, while Dodge is the fastest declining brand, losing more than half of its sales compared to last February. Porsche loses almost half of its sales at -45% and Alfa Romeo is down by almost 38%, both still hampered by the WLTP fuel economy standards introduced last September.

February winners and losers

Manufacturer biggest

volume increase

Tesla Motors 3.316   Manufacturer biggest

volume lost

Renault-Nissan -8.292
Daimler AG 2.644 Fiat-Chrysler Automobiles -6.539
Suzuki 965 Ford Motor Comp. -6.238
Manufacturer biggest

% increase

Tesla Motors 353,1% Manufacturer biggest

% lost

Mahindra & Mahindra -20,8%
SAIC 140,9% Honda -14,5%
Aston Martin 75,4% Subaru Corp. -8,4%
             
Brand biggest

volume increase

Jeep 3.523   Brand biggest

volume lost

Nissan -9.871
Tesla 3.316 Fiat -8.651
Volkswagen 3.165 Ford -6.238
Brand biggest

% increase

Tesla 353,1% Brand biggest

% lost

Dodge -51,1%
Mahindra 318,5% Porsche -45,0%
DR Motor 263,6% Alfa Romeo -37,9%

Year-to-date, Geely Group is the big winner among manufacturers with over 3.500 additional sales, while Volkswagen Group is the big loser at more than 32.000 lost sales, with Renault-Nissan and FCA also down by more than 20.000 sales. Relatively, Tesla Motors more than triples up while no other manufacturer more than doubles up, with SAIC Motor next best at +81,8%.

Among brands, Lancia is a surprise winner at almost 4.000 extra sales of its last remaining model in its last remaining market. Perhaps the Ypsilon benefits from stopped production of the Fiat Punto and Alfa Romeo MiTo. Volvo and Tesla also add around 3.500 sales in the first two months of 2019. Fiat and Nissan each lose more than 20.000 sales and Audi, one of the big losers in 2018 continues 2019 in the same spirit, already down by over 16.000 sales, hampered by the WLTP standards. Relatively, Tesla, DR Motor and Mahindra each more than triples up in the first two months of the year.

2019 winners and losers

Manufacturer biggest

volume increase

Geely Group 3.522   Manufacturer biggest

volume lost

Volkswagen Group -32.329
Tesla Motors 3.464 Renault-Nissan -23.455
SAIC 541 Fiat-Chrysler Automobiles -21.899
Manufacturer biggest

% increase

Tesla Motors 217,2% Manufacturer biggest

% lost

Mahindra & Mahindra -16,0%
SAIC 81,8% Honda -14,7%
Aston Martin 58,8% Fiat-Chrysler Automobiles -12,8%
             
Brand biggest

volume increase

Lancia 3.974   Brand biggest

volume lost

Fiat -22.708
Volvo 3.595 Nissan -20.704
Tesla 3.464 Audi -16.254
Brand biggest

% increase

Tesla 217,2% Brand biggest

% lost

Dodge -53,8%
DR Motor 210,3% Porsche -47,7%
Mahindra 201,5% Alfa Romeo -36,6%

For the second month in a row Peugeot is the #2 brand in Europe behind Volkswagen, while Renault jumps back above Ford to take the final step of the brands podium. Ford is the big loser in the top-7, down more than 8% while Mercedes-Benz is the big winner in the top-9 with a gain of 3,5% into fifth place, one step up from January. That leaves Opel/Vauxhall down into sixth place with sales down almost 8% as well. However, the big loser in the top-10 is once again Audi, losing 9,5% and only barely outselling BMW. Toyota is knocked out of the top-10 with sales down 6,5% but Fiat does even worse at -14,5%. Although its growth rate seems to plateau, Dacia remains firmly ahead of Hyundai and Kia in Europe, as well as Seat. Nissan loses more than a quarter of its volume in Europe compared to February 2018 and is now the #4 Asian brand. Just outside the top-20, Jeep is up almost 30%, Mitsubishi is up 26,5% and outsells Honda for the ninth consecutive month. Jaguar gains 42,9% and is back above Alfa Romeo, while Tesla outsells Porsche for the first time ever and DS is back above Lexus.

Year-to-date, Renault leapfrogs Ford for third place behind Volkswagen and Peugeot, while Toyota loses 2 places to Skoda and BMW. In the top-25, Nissan is the big loser ahead of Fiat and Audi, all three down by double digits. Further down, Jeep jumps to places to #21 while Land Rover loses 2 places and is down to #24 year-to-date. Tesla also jumps 2 places to #33. New brand Alpine already outsells Infiniti, which has just revealed it’s pulling out of Europe.

February brands ranking

  Brand Feb-19 Feb-18 change YTD rank 2019 2018 change
1 Volkswagen 128.641 125.476 2,5% 1 265.667 270.810 -1,9%
2 Peugeot 79.092 78.992 0,1% 2 159.806 161.936 -1,3%
3 Renault 78.689 79.968 -1,6% 3 149.865 158.700 -5,6%
4 Ford 70.534 76.772 -8,1% 4 149.342 162.800 -8,3%
5 Mercedes-Benz 60.473 58.407 3,5% 6 126.364 126.745 -0,3%
6 Opel/Vauxhall 60.458 65.503 -7,7% 5 127.869 139.282 -8,2%
7 Skoda 56.669 56.250 0,7% 7 112.506 117.864 -4,5%
8 Audi 52.821 58.361 -9,5% 10 106.649 122.903 -13,2%
9 BMW 52.501 55.381 -5,2% 8 110.179 117.654 -6,4%
10 Citroën 51.993 49.401 5,2% 11 102.086 99.036 3,1%
11 Fiat 50.998 59.649 -14,5% 12 97.574 120.282 -18,9%
12 Toyota 48.617 52.003 -6,5% 9 108.094 115.999 -6,8%
13 Dacia 40.521 40.303 0,5% 13 83.511 81.094 3,0%
14 Hyundai 36.573 37.765 -3,2% 14 79.293 81.997 -3,3%
15 Kia 35.207 36.414 -3,3% 15 75.660 78.041 -3,1%
16 Seat 33.880 34.988 -3,2% 16 68.884 68.940 -0,1%
17 Nissan 29.159 39.030 -25,3% 17 61.097 81.801 -25,3%
18 Volvo 22.573 21.984 2,7% 18 48.856 45.261 7,9%
19 Suzuki 20.312 19.347 5,0% 19 41.300 41.336 -0,1%
20 Mazda 16.219 17.016 -4,7% 20 34.733 36.998 -6,1%
21 Jeep 15.482 11.959 29,5% 21 27.413 24.448 12,1%
22 Mini 12.498 12.572 -0,6% 22 27.105 27.122 -0,1%
23 Mitsubishi 11.031 8.720 26,5% 23 22.160 19.050 16,3%
24 Honda 8.389 9.806 -14,5% 25 18.454 21.626 -14,7%
25 Smart 7.332 6.754 8,6% 26 14.617 13.710 6,6%
26 Land Rover 7.188 7.831 -8,2% 24 19.485 21.245 -8,3%
27 Lancia 5.825 4.189 39,1% 27 12.439 8.465 46,9%
28 Jaguar 4.727 3.307 42,9% 28 10.251 8.942 14,6%
29 Alfa Romeo 4.537 7.306 -37,9% 29 9.497 14.990 -36,6%
30 Tesla 4.255 939 353,1% 33 5.059 1.595 217,2%
31 Porsche 2.877 5.232 -45,0% 31 6.223 11.905 -47,7%
32 DS 2.791 2.694 3,6% 32 5.953 5.618 6,0%
33 Lexus 2.520 2.616 -3,7% 30 6.297 6.362 -1,0%
34 Subaru 2.327 2.541 -8,4% 34 4.983 5.401 -7,7%
35 SSangYong 953 1.319 -27,7% 35 1.971 2.516 -21,7%
36 Lada 545 420 29,8% 37 949 811 17,0%
37 Maserati 468 622 -24,8% 38 949 1.394 -31,9%
38 SAIC MG 448 186 140,9% 36 1.202 661 81,8%
39 Alpine 350 1 New 39 780 1 77900,0%
40 Infiniti 328 473 -30,7% 40 635 995 -36,2%
41 DR Motor 200 55 263,6% 43 363 117 210,3%
42 Ferrari 192 208 -7,7% 42 437 422 3,6%
43 Lamborghini 178 105 69,5% 44 359 176 104,0%
44 Bentley 138 141 -2,1% 41 441 488 -9,6%
45 Mahindra 113 27 318,5% 46 199 66 201,5%
46 Aston Martin 107 61 75,4% 45 343 216 58,8%
47 Dodge 85 174 -51,1% 48 151 327 -53,8%
48 Cadillac 49 51 -3,9% 47 187 126 48,4%
49 Rolls Royce 32 24 33,3% 49 119 81 46,9%
50 Lotus 21 30 -30,0% 50 50 52 -3,8%
51 Chrysler 15 3 400,0% 51 28 14 100,0%
52 Geely 9 21 -57,1% 52 11 32 -65,6%
53 Bugatti 1 1 0,0% 53 4 2 100,0%

European car sales statistics are from the following countries: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, United Kingdom. They exclude vehicles registered as commercial vehicles. Source: ANDC, JATO Dynamics