After looking at the February 2018 car brand sales in Europe, let’s zoom in on what’s hot and what’s not on a model level. Like in January, the Volkswagen Golf remains on top of the ranking and is also the fastest growing nameplate in the top-8 with a gain of 15,5% on a weak score a year ago when its facelifted version was not yet in showrooms. Still, this is the best February volume for the Golf since at least 2011 and most likely since 2009. After a strong start of the year in 2nd place, the Ford Fiesta is relegated to the #4 spot as it suffers from a traditionally weak month in the UK, its biggest market. The Fiesta will be in a strong 2nd place in March, potentially challenging the Golf as it did last year. But let’s not discount the Clio’s performance with its best February volume since 2009, nor that of the 208 which equals its highest ranking at #3 for the sixth time. It last held this position in October last year but before that May 2013 was the last time the 208 stood on the European podium. The Nissan Qashqai is the best selling crossover in Europe again at #5, followed by the Volkswagen Tiguan at #8 and the Peugeot 3008 at #10, which is a first for the French crossover.
The Volkswagen Polo still can’t benefit from its new generation, perhaps also held back by the T-Roc crossover which jumps to 48th place. The Polo is even challenged by the Citroën C3 just 500 sales behind in 7th place, a new record for the nameplate, its previous best being 9th in April 2017. After an impressive top-10 finish in January, the Toyota Yaris is down to a still very respectable 11th place, just ahead of the Dacia Sandero, up one spot on last month as both subcompact models beat the Opel/Vauxhall Corsa for the third month in a row. In 14th place, the Dacia Duster is again the best selling small crossover ahead of the Peugeot 2008 (#17) and Renault Captur (#19). At Fiat, the 500 rebounds with a 16%
At Fiat, the 500 (#15) rebounds with a 16% gain after two months of declines. Its sibling Panda (#20) takes a hard beating though, clocking its fourth month of double digit declines at a harsh -30,4%. The Opel/Vauxhall Astra (#22) is down even more at -32,8%, its 11th straight month of declines of which the last 6 months were all by more than 30%. The new generation Seat Ibiza (#27) is finally picking up traction with its first double digit gain in four months. Further down, the Nissan Micra (#46) gains more than 50% thanks to the new generation and the Ford Ecosport is finally starting to get noticed, slashing its January ranking in half up to #54, its highest ranking so far with its previous best being 68th in March 2017. The Opel/Vauxhall Insignia (#66) continues to improve nicely thanks to the new generation.
In the Year-to-Date top-10, the Clio has moved back into 2nd place but the Fiesta will reclaim that place next month. The Polo and 208 have passed the Tiguan, the Qashqai has leapfrogged the Octavia and the C3 has done the same with the Yaris.
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