Bentley Europe Sales Figures

Bentley Europe Sales Figures

Data & Charts for Total Bentley Brand Sales in Europe

Bentley Sales Data & Trends for the European Automotive Market

Bentley sales in Europe are back up and have been rising steadily from 2009 through 2016, thanks to rising sales of its “volume” model Continental GT/GTC and the introduction of a new top-of-the-line Mulsanne.

The Continental GT has been the cornerstone of the Bentley brand and its best selling car since its introduction in 2003. It was an instant hit, pushing Bentley sales figures into formerly unknown territories. The Speed versions, with added horsepower and shedded weight kept its sales up in the last stages of its career. The second generation, introduced in 2011, added a V8 engine to the existing W12, improving fuel efficiency and making the car more attainable for a larger audience.

A new Mulsanne was introduced in 2010 as a true successor to the Bentleys from earlier days with the same name, something the Continental GT-based Flying Spur never really has been able to do, even though it’s a great car. The Mulsanne even outsold its less expensive sibling in 2011 and 2012. The new generation Flying Spur has made a sales comeback in 2013. In 2016, the British brand has launched its first SUV, the Bentayga. Upon launch, it was the fastest, most luxurious and most expensive SUV on the market. Bentley’s production capacity of 5.000 annual units has already been sold before its launch. In its first year, almost 1.000 copies were sold in Europe, making it Bentley’s second best selling model and boosting brand sales to near its 2007 peak.

See also all Bentley Sales Reports & Charts

Monthly Vehicle Sales

Annual Vehicle Sales

Annual Vehicle Sales Chart

Market Share Chart

Also find sales figures for the Bentley Continental GT / GTC, Flying Spur, Mulsanne, Bentayga, Continental R /S / T, Arnage, Brooklands, Azure.

Car sales statistics are from the following countries: Austria, Belgium, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland. Sources: Manufacturers, ANDC, JATO Dynamics.

  1. Hi,

    On VW Group website, they announce 10.100 Bentley sold in 2015 “because of double digit growth in Europe”. On your table, we see a decline for Europe. Could you help me sort this out ? Thanks Charles

    1. Hi Charles, thank you for your question. I’ve looked up the press statement you’ve referred to, and my conclusion is that the VW Group didn’t include all European countries in these figures, as it mentions a 10% increase to 1.695 sales, of which 1.457 in the UK.
      Our European car sales data is for the 28 countries that are the EU and the EFTA (European Free Trade Agreement: p.e. Norway, Switzerland). Total 2015 Bentley sales in this region were 2.419, down from 2.443 in 2014.
      Since every manufacturer has a different way of segmenting the market (p.e. Toyota also includes Russia and Turkey in its European sales), it is difficult to compare the figures of individual automakers. We use the same region for all of our data, to give a much more realistic and mutually comparable picture of European car sales.

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