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Opinion

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Tesla vs. Fisker: 6-0

  As a toddler we all played with a remote controlled toy car, always bumping into the newly painted living...
Seat-vs-Skoda-1999-2012

What are VW’s intentions with Seat?

VW has been a stockholder of Seat since 1986 and full owner since 1990, with the Spanish brand supposedly being...
Mitsubishi-US-sales

Mitsubishi’s fate in the US is sealed

In 2011, Mitsubishi announced Jump 2013, a three-year business plan that focused its attention to building SUVs, pick-up trucks and...
Opel-logo

What should General Motors do with Opel and Vauxhall in Europe?

General Motors has a problem in Europe. The world’s second largest automaker European Opel brand (named Vauxhall in the UK)...
Hyundai-ix35-Fuel-Cell-EV

Why hydrogen fuel cells are NOT the future

In the past weeks, hydrogen fuel cell cars have been in the media again: Toyota revealed the FCV concept car...
Chevrolet-Orlando

How does GMs Global Brand Strategy fit in Europe?

I recently wrote about GMs strategy for Opel, and I received encouraging support from a few readers, asking for more...
Tesla-model-s-fire-tennessee

Tesla fires: the numbers don’t lie

As I mentioned in my article on Tesla vs. Fisker, Elon Musk takes great use of Twitter as a marketing...
Volkswagen-US-sales-2009-2013

Volkswagen US sales: down and out or just a taking a break?

In an article published this week by Automotive News, Volkswagen’s sales slowdown in the United States this year is quite...
Self-driving-car-BMW

Self-driving cars: also for driving enthusiasts?

There are many roads that are just too much fun not to drive yourself. At first, I was skeptical of...
DS-Wild-Rubis-Concept-Car-China

Will the DS premium brand succeed in China?

Citroën is making a huge bet on its DS premium subbrand in China. With a projected 200.000 cars to be...
Mercedes-Benz-A-class-moose-test

BMW i3 crash test reminds of the A-class moose test

Remember the Moose Test that almost killed the Mercedes-Benz A-class? In 1997 Mercedes had introduced a revolutionary new car, the...
Nissan-Leaf-EV-Charging

Man arrested for charging EV at son’s school. Disproportionate? Sure. But theft?

With new technology, there is always a period when regulations and good practices haven’t kept up with the new situations...
Chevrolet-Europe

GM to drop Chevrolet in Europe to focus on Opel

General Motors must be reading Left-Lane.com, as they have announced that Chevrolet will be pulled from the European car market,...

Should Renault change the Samsung brand name?

Renault Samsung Motors, the South Korean subsidiary of the French carmaker, is the least successful of the South Korean domestic...
Bailout-GM-Chrysler

Looking back at the GM bailout. Success or not?

The U.S. Treasury Department announced on Monday that it had sold its final shares of General Motors stock, officially ending...
Sergio-Marchionne-Chrysler-Fiat

Why is Sergio Marchionne still in charge of Fiat-Chrysler?

With GM CEO Dan Akerson stepping down next January to make room for Mary Barra, the first female CEO of...
fuel-cell-cartoon

Electric Vehicles vs. Hydrogen Fuel Cell Vehicles

In response to my article on hydrogen fuel cells, one of my readers, John V. Ryan, has written a follow-up...

Different views on the European minicar market

The Fiat 500 has been and still is a great success story. It has been on the market for almost...

Chrysler has almost reached the goals of Marchionne’s 2009 plan

When Fiat took control of Chrysler in 2009, Fiat-Chrysler CEO Sergio Marchionne drew an ambitious five-year turnaround plan for the...
Chevrolet-Manchester_United-shirt-sponsorship-deal

Manchester United sponsorship is looking less like a great deal for Chevrolet every year

The seven-year, $ 559 million sponsorship deal that Chevrolet signed in 2012 with English Premier League football/soccer club Manchester United...
Peugeot-RCZ-coupe

Peugeot trimming its line-up a smart move?

Unlike many other brands, which are adding models to fill up every possible niche, Peugeot has changed its strategy to...
Land_Rover-Defender-90-river-wade

Why is the Land Rover Defender really killed?

As announced almost a year ago, 2015 will mark the end of production of one of the longest running vehicle...
Market_share-Europe-VW-Ford-Opel-Renault

Chasing VW: the battle for Europe’s second place

The Volkswagen Group continues to dominate the European automobile market with a record 27% market share in July 2014 thanks...
Datsun-Go-Introduction-India-Carlos_Ghosn

Datsun re-launch: a success or a failure?

A few days ago, Bloomberg reported that Nissan’s recently relaunched low-cost Datsun brand was failing in India, as consumers would...

Crisis in the midsized car segment, part 1: How bad is it?

The midsized car segment in Europe has been in a deep crisis for over a decade, but the bottom of...
Range_Rover-Evoque-Convertible-Scoop

Will the Range Rover Evoque Convertible be a success?

It’s been almost three years since Land Rover showed the Range Rover Evoque Convertible Concept at the 2012 Geneva Autoshow,...
Audi_A3-koala

Why Volkswagen designers are lazy but smart

Audi exterior designers are known in the automotive world to be among the laziest in the business, they’re the automotive...
Nissan-vs-Toyota-sales-Europe

How Nissan can become Europe’s best selling Asian brand again

In the late 1990’s, Nissan was Europe’s best selling Asian car brand thanks to the Micra, Almera and Primera, which...

To fit or not to fit: Do car segments matter?

The concept of a car “segment” is a curious thing. Mostly customers don’t know or don’t care in which segment...

Demand for Lagonda Taraf and why Porsche canned the 989 four-door

To no-one’s surprise the Lagonda (ok, Aston Martin) Taraf will be sold in the UK, Europe, and not just in...
Lamborghini_Aventador_SV-Geneva_Auto_Show-2015

Top 5: Geneva Sports/Supercars

#5: Koenigsegg Regera Why is it here? Because it has more than 1,500hp from its hybrid drivetrain, because it can reach...

The sad case of the Renault Laguna

Just the other day I caught myself trying to remember what the current Renault Laguna looked like, and I couldn’t....

Top 5: Production cars in Geneva

#5: Renault Kadjar Why is it here? Because it’s based on successful Nissan X-Trail/Rouge, because it manages to look even...

Tough act to follow: Hyundai Elantra (UPDATED)

For many successful manufacturers it’s easy to point to their breakout car – Ford has its Model T, VW has...

Unpopular opinion: Jeep Cherokee

The new Jeep Cherokee has gotten a lot of flack for its challenging looks, but it’s one of those cars...

Look-A-Like: Jag XF and…

“Look-A-Like” is a new column which is meant as a lighthearted account of all those “I feel like I’ve seen this...
Chrysler-auto-sales-statistics-Europe

Chrysler to quit UK market, what’s next for FCA?

It really didn’t come as a surprise when Fiat-Chrysler Automobiles announced that it would withdraw the Chrysler brand from the...
Renault_Nissan-CEO-Chairman-Carlos_Ghosn

Executive salaries in the automotive industry: crazy or justified?

Executive salaries are a hot topic these days, mostly due to the huge bonuses paid out to executives in the...

Design hero to zero: part 1

The automotive world is littered with success stories of automakers coming up with surprising hits, creating design icons from scratch...
Ford-Focus-auto-sales-statistics-Europe

Unpopular opinion: Ford Mondeo

The latest Ford Mondeo / Fusion has received a lot of praise ever since it was launched, mainly because of...

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