US sales 2017 Q3: Sports Large and Exotics segment

Sales collapse of segment-leading Chevy Corvette leads segment to unexpected Q3 sales dropUS large sportsSales of Large Sports Cars and Exotics suffered an unexpected collapse in the third quarter of the year – after declining by around 5% in the first two quarters of the year they fell by 23% in the third quarter. Time will tell if this is a sign of tough times ahead, or possibly a temporary correction after two strong quarters. The lack of new metal won’t help – while the new Lexus LC is proving a big hit with buyers, many of the segment stalwarts are rapidly moving past their “sell by” date (Mercedes-Benz SL, Maserati GranTurismo).

Highlights for Q3 2017:

Lexus LC

  • While Chevrolet Corvette remains the undisputed champion of this segment, its sales fell by over a third in the third quarter of the year, contributing greatly to the segments decline
  • By comparison, the second-placed Porsche 911 enjoyed a really good third quarter, with sales up by 6%, the only existing model other than the Mercedes-AMG GT and the run-out Dodge Viper to see its sales rise
  • After growing healthily in the first two quarters of the year sales of Jaguar F-Type declined by a quarter in Q3’17, suggesting the growth surge driven by the introduction of the four-wheel-drive version earlier this year may be over
  • The most remarkable performance in the segment continues to come from the Lexus LC, which once again outsold the Mercedes-Benz SL, and may yet grab fourth spot in the rankings by the end of the year
  • The worst performance, by comparison, came from the aging Maserati GranTurismo (sales down 69%) and BMW i8 (sales down 76%)
  • After growing nicely in the first two quarters of the year sales of the new Audi R8 and the facelifted Nissan GT-R fell by 40% and 51%, respectively, in the third quarter
  • After picking up pace in the second quarter of the year sales of Acura NSX once again fell below 100 in the last quarter, with the model once again outsold by both McLaren models

Clicking on the model name opens the sales data page for that model; clicking year in the legend turns the display for that year on/off

About Krzysztof Wozniak

Kriss grew up in Poland reading German car magazines, before moving to England and graduating to the British magazines, which he still considers the best in the world and continues reading them after he’d moved to the US. In college he promised himself he’s buy himself a used Porsche before he turned 30 (not to be accused of having a mid-life crisis), but instead family needs dictated a Subaru Outback. Still waiting for that perfect moment to buy a used 2008-ish Cayman…
You can find all his articles Here.

Comments

  1. Dear Krzysztof,
    Hi, if you allow me I would like also to make a suggestion regarding the Sports cars segmentation.
    I believe that instead of dividing it in Compact, Mid-sized, Large and Exotics I would rather separate it as: Standard Sports, Premium Sports and Exotic Sports.
    Standard Sports: Small Sports plus Ford Mustang, Chevrolet Camaro, Dodge Challenger, and Nissan 370Z
    Premium Sports: Mid-sized Sports (models with an average price under US$ 100,000 from premium brands)
    Exotics Sports: Large Sports and Exotics (models with an average price over US$ 100,000)
    The only model that could give some confusion is Chevrolet Corvette because it’s a standard brand with average price under US$ 100,000, but it fits the exotic segment better than the others for sure I think. Cheers!

  2. Interesting what has happened to Corvette. Local dealer lots are stuffed with them and discounts are large.

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