Despite the cheap gasoline prices and an overall shift towards crossovers and SUVs across the board, we can still see a growing preference for smaller sizes: the larger the mainstream SUV segment, the slower its growth rate in the first quarter of 2016. If sales of subcompact crossovers in the US boomed with an increase of 162,5% and sales of compact crossovers in the US outgrew the market with a plus of 4.9%, midsized SUVs added just 3.7% to their volume in the same period of last year. Total segment sales stood at 412,039 units. And while the two smaller segments both welcomed a new leader, the Ford Explorer still tops the charts for midsized SUVs in the US, thanks to sales up 8%, a similar growth rate as its nearest two competitors Jeep Grand Cherokee and Toyota Highlander. [Read more…]
US consumers bought 1.74 million Mid-sized SUVs in 2015, a 10% increase over 2014 and a growth rate twice of that of the industry’s 5%. Only 2 out of the 18 remaining players in this segment lose volume, while 4 score volume records for their nameplates. Unlike the compact crossover segment, Japanese brands don’t dominate this ranking, as the Ford Explorer remains the best seller of the segment thanks to an increase of 19% to almost a quarter of a million sales, the model’s best volume since 2004. In fact, each of the top-3 models has now scored six consecutive years of volume increases. The Jeep Grand Cherokee added 7% in 2015 for its highest volume since 2005 and the Toyota Highlander added 9% to score a volume record in its 15th year on the market. [Read more…]
With its small volume, the Large SUV segment in Europe is one of the most volatile. It shrunk 24% in 2013 before rebounding 22% in 2014 and another 23% last year. The segment is 100% Asian manufacturers and heavily controlled by Hyundai-Kia, which increase their combined share to 65,7% in 2015. The Kia Sorento is the new leader of the segment with sales up 76% to take more than a third of the segment total sales in Europe, helped by the new generation launched last year. It leapfrogs the Hyundai Santa Fe which has led the segment for the three previous years. Together, the couple has taken the two top spots of the segment for 7 years in a row now.
The Mid-sized SUV segment grew by 9% compared to the Q1-Q3 period in 2014, faster than the car market overall (5% growth). [Read more…]
You know the feeling when you’ve worked on something for a while, and then the end result is really great? At first you’re happy with how it all turned out, and you’re looking forward to all the accolade you’ll receive. But then it dawns on you that, before long, others will probably copy your good solution because, hey, if it works why not copy it? That is what I imagine Jeep felt like when it put the finishing touches on the Mk IV Grand Cherokee. [Read more…]
The large SUV segment in Europe keeps recovering from their years of declines with sales up 33% in Q3 and 30% so far in 2015. Two thirds of the increase is thanks to a single model: the new generation Kia Sorento, which manages to topple its corporate sibling Hyundai Santa Fe from the top spot of the segment for the first time in 4 years. Behind these two South-Korean models which take two thirds of the segment volume, the Toyota Land Cruiser in under fire from the Mitsubishi Pajero, which had already taken third place in Q1 but lost it to the Land Cruiser in Q2. In Q3, the Pajero was the best seller of the two, but not enough to overtake its rival. [Read more…]
The Mid-sized SUV segment grew by 14% year-on-year, slightly faster than the average growth rate of 12% for all non-premium SUVs and a lot faster than the market as a whole (4%). Interestingly, this growth can’t really be attributed to any particularly new model (sales of most newest models actually did not grow that quickly), it is more a factor of practically all models gaining across the board.
The Ford Explorer is the segment leader by a wide margin, selling more than 50% more cars than the second most popular model. The really surprising thing is that its sales grew by 17% even though the new, facelifted model was about to go on sale in the summer 2015 – possibly dealers were offering big discounts to make space for the new model. Also, one has to keep in mind that some of those sales go to the Police, for which the Explorer is the main vehicle in the US, but that is only around 12k units per half-a-year period.
Sales of large SUVs in Europe are rebounding from a year-long decline, with sales up 28% in the first half of 2015. Only one of the 6 carryover models shows a decrease, the others are all enjoying double digit growth. The Hyundai Santa Fe is under threat from its family member Kia Sorento, thanks to that model’s all-new generation. The Sorento already outsold the Santa Fe in April and June and its 70% year-over-year increase compared to the outgoing model places it less than 10% off the segment pole position, even with the Santa Fe adding a still impressive 37%. The Korean siblings are the two fastest growing models in the segment, and together they held a whopping 71% share of the large SUV class in Q2, up from 66% in Q1 and 58% last year. [Read more…]
After several years of declines, the large SUV segment in Europe is back sharply, increasing by 18% in 2014 and another impressive 37% in the first quarter of this year. Not exactly as flat as I had thought it would be…. The two dominating South-Korean models increase their stranglehold on the segment, as two of every three large SUVs sold in Europe come from Hyundai-Kia.
The Hyundai Santa Fe adds 66% to its sales as supply shortages have been resolved, while the Kia Sorento is also up more than 50% on sell-out pricing of the outgoing model and the arrival of the all-new generation in February. The Sorento now sells more than double of its nearest competitor, the Mitsubishi Pajero, [Read more…]
The large SUV segment in Europe has rebounded strong from its record low in 2013, with sales almost back up to 2012 levels and the first year-over-year increase since 2006. This year sales should consolidate before improving further in 2016 thanks to the introduction of new and redesigned models.
The Hyundai Santa Fe increases its hold on the segment now that its limited supply has somewhat been relieved. The Santa Fe now holds a share of almost 35% of the segment, which should drop slightly this year as the model awaits its facelift at the end of 2015. The new generation Sorento will reach showrooms in the second quarter and may help increase the combined share of Hyundai-Kia even beyond the current 59% of the segment’s sales. [Read more…]