The compact segment is up 10% in the first half of 2014, despite rumors that consumers would leave the segment in droves to buy crossovers and SUV’s.
Among the biggest gainers of the segment are the VW-Group siblings Volkswagen Golf, Skoda Octavia (up two spots to an amazing third position) and Seat Leon, together accounting for over 94.000 of the segment’s 104.000 units growth. On top of that, the slightly smaller Skoda Rapid has gained another two spots thanks to the introduction of the Spaceback hatchback version to make it 4 VW-Group cars in the top-10.
The Golf is still the biggest gainer of the segment in absolute numbers, and it’s on track to sell over half a million units in Europe for the first time in 10 years. Other notable gainers are the European Car of the Year Peugeot 308, with the recently introduced station wagon version boosting sales even further, although I don’t expect it to threaten the Opel/Vauxhall Astra for fourth place. [Read more…]