With a little help and some inspiration from Daniel Carrer, I can make an interesting comparison between the car sales in France in 1985 and 2014. Although the French car market as a whole has barely grown in 29 years, a lot has happened in the brands ranking.
The top-3 is still the same, with the Big-3 French manufacturers holding on to their positions, even though Renault and Peugeot have lost quite a bit of market share: 9,08 and 3,67 percentage points respectively, not even counting Talbot in the 1985 figure. Citroën on the other hand is stable, when we include DS sales from 2015.
As a result, the market share of the local French brands has eroded from almost two thirds (63,53%) to under half of the total market (49,59%). Even when counting Renault’s Romanian sub-brand Dacia as local, the French have lost over 127.000 annual sales. [Read more…]