Having analyzed the Electric Vehicles and the Plug-In Hybrid segments, let’s look at the final Alternative Power segment: regular hybrids. This segment is the most well-established of the three, with sales in the first half of 2017 almost twice as high as sales in the other two segments combined. As a result, the growth in the segment was not as high as for the other two, but 24.9% is nothing to be sneered at, as it was still higher than any non-Alternative Power segment bar the SUV Premium Compact segment.
Having analyzed the Electric Vehicles segment, let’s look at plug-in hybrid electric vehicles, or PHEVs for short. The segment enjoyed a growth rate of 61.6%, the highest of all segments, though its total sales remain below those of pure Electric Vehicles, at just over 40,000 in the first half of the year.
Sales of Alternative Power cars in the United States increased by a substantial 32.2%, a rate of expansion considerably faster than that of the second fastest-growing segment, SUV Premium Compact. Comprising of regular hybrid, PHEV (plug-in hybrid electric vehicles) and EV (electric vehicle) segments, Alternative Power cars ended the first half of 2017 with almost 260,000 cars sold, more than the Subcompact segment, and not far off the Minivan segment. For accounting purposes, keep in mind that we classify many of the Alternative Power cars in other segments too e.g. Toyota Prius liftback figures in the Compact segment, while Ford Fusion PHEV figures in the Mid-sized segment. At least part of the reason for this growth is that EVs and PHEVs continue to benefit from Federal and State rebates, which lower their price even before consumers consider the lower cost at the pumps/mains.
First, let us look at the EVs segment, which grew by 41.2% in the first half of 2017, to a total of 45,150 cars.
Sales of Alternative Power cars in the United States increased a hopeful 47.2% in the first quarter of 2017 to 41,132 units, or 1% of the total US market. This is a combination of a 39.4% growth for EVs to 21,379 sales and a 56.7% growth for PHEVs to 19,753 sales. The EV segment is still slightly larger but the PHEV segment grows faster and is catching up, as especially luxury brands are entering this niche of the market before making a switch to full electric models. While regular (non-plug in) hybrids are struggling due to low gas prices, EVs and PHEV continue to benefit from Federal and State rebates that stimulate sales of these vehicles. And new entrants will keep arriving in showrooms this year, so expect the growth to continue.
Another year, another record in sales for both the EV segment and the PHEV segment in Europe. Sales of battery electric cars increased 47% in 2015 to 91.326 units, after already improving by 50% in 2014. This means that it is very likely that more than 100.000 EVs will be sold in Europe this year, even though a number of governments, most notably Denmark and Sweden, have dialed back on their EV incentives in 2016. Sales of Plug-in Hybrid Vehicles got an even bigger boost last year, as they surged 177% to 97.985 units as no less than five new entrants were launched and existing models continued to improve. Only three EV models out of 17 showed sales decrease, and only two out of 15 PHEV models, while the majority showed double, triple or even quadruple digit volume gains.
Total 2015 sales of electrified vehicles were a record 189.161, up 94% from a year earlier, and they now comprise 1,3% of the European passenger car market. For 2016, the aim is around 250.000 sales or just above.
Photo credit: Danzei.de
European sales of EV and PHEV continue their explosive growth rate, at +54% for full electric cars and +106% for Plug-in Hybrid electric cars. Both subsegments have already surpassed their 2014 total sales in less than nine months. As ever more brands rush to enter these fast growing segments, even the existing models keep attracting a larger customer base. Of the 18 electric cars in the ranking, only 5 show a decline in sales, and only 3 of the 13 PHEVs face a similar fate.
As we go, we’re on track to sell about 80.000 full electric cars and a similar number of plug-in electric vehicles in Europe this year, which naturally both would be all-time records. This would also mean that the percentage of cars sold with a plug would surpass the 1% mark of total European car sales. Still a trickle, but no less a milestone and an indicator of things to come. [Read more…]
Sales of EV and PHEV keep booming in Europe, up 56% for electric cars and up 106% for Plug-In Hybrids. This is helped not only by new model introductions, but also continued improvement of existing models, as the awareness of electric mobility grows. The perennial leader of the EV segment Nissan Leaf is now under heavy threat from the Renault Zoe, which outsold the Leaf every month in Q2. If their current streak continues, the Zoe will become the best selling EV in Europe as soon as next month. The Zoe has benefited from Renault’s decision to no longer offer the model with battery lease only, and should also get a boost from an optional longer range electric engine, which increases the subcompact EV’s range from 210km to 240km, similar to that of the Nissan Leaf.
The Tesla Model S keeps improving as well, and is on track to sell more than 10.000 units in Europe this year, an amazing performance of an EV in this price range. However, the Model S may not finish the year on the EV podium, as the Volkswagen e-Golf is winning a lot of popularity as well. Just 2% of all Golfs sold in Europe are equipped with an electric motor, but that still adds up to more than 5.600 sales for the e-Golf. [Read more…]
The EV and PHEV segments are still the fastest growing in Europe, and the growth rate is even accelerating with sales of full electric cars up 64% and of Plug-in Hybrid cars up 150% on the first quarter of last year. Besides improving sales of most existing electrified vehicles, this is mostly a result of the introduction of new vehicles to these segments.
The Nissan Leaf is still the leader of the 100% electric cars, and the first EV ever to sell over 5.000 units in a quarter in Europe. The much more expensive Tesla Model S reclaims the second place it held in Q1 of 2014 before dropping to third in the full year 2014. The Model S had a blockbuster month in March, when it sold a record 2.363 units, and is likely to fall back into fourth place in the next few months, perhaps even as soon as April. The best selling EV newcomer is the Volkswagen e-Golf with over 3.000 sales, or just 2,4% of all Golf sales in Europe. The Golf outsells the Renault Zoe, which continues its strong monthly volume, which has greatly improved since last September for reasons discussed earlier. [Read more…]
Sales of zero emission vehicles keep growing fast in Europe, the EV segment has grown another 50% in 2014, to over 60.000 vehicles, as the top-3 has continued to add sales and a flock of new products hit the market last year.
The traditional leader Nissan Leaf has become the first EV to hit 15.000 annual sales in Europe, adding up to over 33.000 cumulative sales for the model. However, the Renault Zoe has outsold the Leaf in each of the last three months of the year with over 5.000 sales in the last quarter alone. The Zoe has become the second electric car to sell over 10.000 units in Europe in a single year and since demand is no longer limited to customers who don’t mind renting the battery separately, there may be a new best selling EV in 2015. [Read more…]