Sales of exotic cars in Europe increase 13% in 2017 to 6.776 units. For the first time the Ferrari 488 takes the annual segment crown, its predecessor 458 Italia never took the title so the last time a Ferrari was the best selling exotic car in Europe was in 2009, the last year of the F430. This is the first time in six years the Bentley Continental GT does not top the exotics sales charts, and the difference between the two models was just 7 sales as the Continental made a final sprint in an attempt to reclaim the lead. A new generation of the Bentley is due in 2018 so the tables are likely to be turned again this year. In third place we find the Aston Martin DB11, the segment leader in the first quarter of the year. This top-3 controls 63% of the segment and they’re the only models with four-figure sales in Europe. Best of the rest is the Lamborghini Huracan, up 25% to improve sales every year since its launch, as well as setting a new annual sales record for any Lamborghini model in Europe, beating the Gallardo’s 629 sales in 2007. The Aston Martin Vanquish is up 45% but falls 20 sales short of breaking its annual sales record from 2013 when the current generation was just launched. That helps it become the best selling V12-only model ahead of the Lamborghini Aventador, down 13% and the Ferrari F12, down by a third as its replacement 812 Superfast arrived in showrooms. The Rolls Royce Dawn convertible slightly dips but remains ahead of the Wraith coupe. The Honda NSX sells just an average of 10 units a month in its first year. Lastly, Bugatti delivered 16 unique copies of the Chiron in Europe last year, one shy of the Veyron’s peak year of 17 deliveries in 2007.
European sales 2017 Q1-Q3 Exotic and Sports Car segments
After a slight decrease in the second quarter of 2017,sales of exotic cars in Europe have returned to double digit growth with a 10% increase in the third quarter. As a result, the year-to-date figure is still up 16% to just over 5.500 units. The all-new Aston Martin DB11 has already lost the segment lead it took in the first quarter, as it was down into third place in both Q2 and Q3. The best seller in the third quarter was the former segment leader Bentley Continental GT, even though the next generation of that model has already been revealed and will hit showrooms in 2018. The current generation lost 13% of its volume in the third quarter. The Ferrari 488 was up 13% in Q3 and holds on to its top spot for now, but it will be a tight race with the Continental GT if the latter keeps up its momentum. If the Bentley manages to top the ranking again this year, it would mark the 6th consecutive year the model will do so. For the 488 it would be the first time in its career. Its predecessor 458 Italia never took the title, as the last time a Ferrari was the best selling exotic car in Europe was in 2009, the last year of the F430. The only other model to sell over 150 units in Q3 is the Lamborghini Huracan, up 8% on last year.
European sales 2017 first half: Exotic and Sports Car segments
After a booming first quarter of 2017, sales of exotic cars in Europe have stabilized with a 2% decrease in the second quarter. First half sales are still up, but by “only” 18%, to 3.951 units. We already had a new segment leader in Q1 with the all-new Aston Martin DB11, but in Q2 we crown yet another new leader, as the Ferrari 488 has topped the charts for the first time in its career. Ever since it replaced the former segment leader Ferrari 458 Italia, the Bentley Continental GT had topped the charts. Until this year, that is. After a stable Q1, the Continental loses 23% of its volume in Q2, which leads to an 11% loss year-to-date. The next generation will be revealed at the Frankfurt Auto Show in a few weeks time and will arrive in Bentley showrooms next year. The DB11 slows down slightly in the second quarter and was even outsold by the Continental GT in Q2 (by just 6 sales), but is expected to rebound later this year when deliveries of the AMG V8 twin turbo engine pick up steam. The only other model in the segment to sell more than 100 units per quarter is the Lamborghini Huracan in fourth place with a 12% increase in the first half.
European sales 2017-Q1 Exotic and Sports Car segments
Sales of exotic cars in Europe have exploded in the first quarter of 2017, with a growth of 45% to over 2.100 units. And after years of domination by the Bentley Continental GT and Ferrari 458 Italia, we have a new segment leader, straight out of the box. With almost a quarter of total segment sales, the all-new Aston Martin DB11 has stormed to the top of the ranking, ahead of the Ferrari 488 which maintains its second place thanks to a sales growth of 35%, while the former segment leader Continental GT is kicked down to third place with stable sales. Never before has an Aston Martin topped the exotic car segment in Europe, but the DB11 is an obvious hit with affluent buyers. It has turned the two-horse race at the top of the ranking into a three-way, as the top-3 dominates the segment with 68,3% of total sales as the #3 sells more than triple the volume of its closest rival.
European sales 2016 Exotic and Sports Car segments
The exotic car segment in Europe grew at double the overall market growth in 2016, at +12%, helped by a handful of new products. But the leader of the segment remains unchanged, even though the Bentley Continental GT gains just 5% and therefore loses 2 percentage point of share. In Q4, the Continental GT was even down a worrying 11,5%. The Ferrari 488 continues where its predecessor 458 Italia left off: in 2nd spot, ahead of chief rival Lamborghini Huracan, which also gains just 5%, but had a more positive Q4 at +64%. The Ferrari F12, about to be replaced by the 812 Superfast in 2017, almost doubles its sales in the fourth quarter to finish the year with a 31% gain. 2016 has been a great year for Italian V12 supercars, because Lamborghini Aventador does even better at +135% in the fourth quarter and +48% for the year.
European sales 2016 Q1-Q3 Exotic and Sports Car segments
Sales of exotic cars in Europe grow at double the overall market in the first three quarters of 2016 with an increase of 15% to 4.773 units, compared to +7,5% of the rest of the market. More than half of those sales are for just two models: the Bentley Continental GT / GTC and the new Ferrari 488. The Ferrari was the segment leader in Q2 but the Bentley outsold it in Q1 and Q3. That means the British coupe and convertible is likely to celebrate its 5th consecutive year as the best selling exotic car in Europe, with either the 488 or its predecessor Ferrari 458 Italia not far behind for most of that time. The Lamborghini Huracan consolidates its third place thanks to the arrival of the Spider version. The Rolls Royce Dawn was the #4 of the segment in Q3 and moves to 7th place year-to-date with a good shot at moving up one more place by year end, trumping the Aston Martin DB9, which is being replaced by the al-new DB11.
European sales 2016 first half Exotic and Sports Car segments
Sales of exotic cars in Europe outgrow the overall market in the first half of 2016 with an increase of 15% to 3.182 units. More than half of those sales are for just two models: the Bentley Continental GT / GTC and the all-new Ferrari 488. The Ferrari was the segment leader in Q2 but the Bentley still leads year-to-date. This will be an interesting battle for the segment pole position by year-end, the British coupe and convertible having led the segment since 2012 with the 488’s predecessor Ferrari 458 Italia not far behind for most of that time. The Lamborghini Huracan recovers in third place after a dramatic Q1, now that the Spyder version is fully available as well.
European sales 2016 Q1 Exotic and Sports Car segments
Sales of exotic cars in Europe outgrow the overall market in Q1 of 2016 with an increase of 11% to 1.459 units. About one third of those are for the Bentley Continental GT, which still comfortably leads the segment despite the arrival of the Ferrari 488 GTB in showrooms. Last year’s #3, the Lamborghini Huracan, suffers from the new competitor and drops to fifth place, even though deliveries of the Spyder started this quarter. We’ll have to wait and see how sales develop in the next quarter, when the drop-top version reaches its full potential, before jumping to conclusions about the Gallardo replacement. The third podium position is now held by the Aston Martin DB9, up 38% despite being in the final stages of its life cycle and its replacement DB11 ready to take over.
European sales 2015 exotic and sports car segments
The exotic car segment in Europe takes a small correction after a 16% increase in 2014, as sales are down 4% in 2015 to 5.267 units. The Bentley Continental GT leads as comfortable as ever because its closest competitor Ferrari 458 Italia is being slowly phased out to make room for its successor Ferrari 488 GTB. The 458 is down 27%, but even with sales of the new 488 added to its year-end total, the two Ferrari’s are still down 11%. Lamborghini has benefited from that and has more than doubled its sales of the Huracan compared to its first partial year on the market, also helped by the Spider version. That moves from 9th to 3rd ahead of two Aston Martins.
European sales 2015 Q1-Q3 exotic and sports car segments
The exotic car segment in Europe slightly recovers from its slowdown in the first half, as Q3 sales were down 4%, lifting the year-to-date score to -11%. Much of the lost volume is due to the changeover from the Ferrari 458 Italia to the new Ferrari 488 GTB, which is happening very slowly. The outgoing 458 is already down 28%, losing 326 units of volume, while the 488 is off to a slow start, at 62 units this quarter. That means the Bentley Continental GT is able to take undisputed control of the segment, with sales down only 2% so far this year. [Read more…]