The US can’t get enough from their large pickup trucks. Sales of these vehicles increased another 3% in 2019 to set a new annual sales record for large pickup trucks after 10 consecutive years of growth, which more than doubled the annual sales to nearly 2.5 million trucks. And average transaction prices in this segment have never been as high as now, with the top-of-the-line trucks fetching over $70k, which is great news for the Detroit Three automakers who dominate this segment and are raking in fat profits from it. Traditional leader Ford F-Series is down 1% to below 900,000 sales, but still holds a 36.1% share of the segment by itself. [Read more…]
Stellar sales performance from the RAM Pickup sees it jump ahead of the Chevy Silverado
Sales in the US Large Pickup segment rose by 1.9% to 1,174,581 in the first half of 2019, all but matching the 2.1% growth rate the segment recorded in 2018. What’s more, all this happened while the segment is still awaiting the proper rollout of the all-new Chevrolet Silverado and GMC Sierra, and while the new RAM Pickup is still ramping up [Read more…]
New Ram Pickup contributes to robust growth, as segment almost bests all-time record
Sales in the US Large Pickup segment rose by 2.1% to 2,420,162 in 2018, making it the third-best year on record, close behind 2,450,000 or so that were sold in 2004 and 2005. With the rollout of the new Chevrolet Silverado, GMC Sierra and RAM Pickup, as well as their different variants, continuing in 2019, it is entirely possible that [Read more…]
Segment returns to growth thanks to strong double-digit growth from the GMC twins
Sales in the US Large Pickup segment rose by 2.9% to 1,152,758 in the first half of 2018, as the segment posted a 6.1% sales growth in the second quarter to recover from a mild decline in Q1’18. With the new Chevrolet Silverado, GMC Sierra and RAM Pickup only beginning to spread their wings, the chances look good that this [Read more…]
Sales fall slightly as Chevy Silverado, Ram Pickup and GMC Sierra all transition to new generation models
Sales in the US Large Pickup segment fell by 0.6% to 534,210 in the first quarter of 2018, a slowdown from the 5.7% sales growth in 2017. However, with the new RAM Pickup and Chevrolet Silverado now on the market, and the new GMC Sierra following shortly, may yet turn out to be a record year for the segment, finally topping the [Read more…]
Ford F-series leads in sales and growth, as the segment is on its way to beating its 2004 sales record
Sales in the large pickup segment rose by 6.8% to 642,674 in the fourth quarter of 2017, while overall sales in 2017 rose by 5.7% to 2,370,503. This means that the segment is now less than 90,000 units from the peak it reached in 2004, a high-mark that many thought would never be reached again after the segment collapsed to just a bit over [Read more…]
Like every year in January, Detroit shows off its resilience, its working-class glamour and its vitality when the doors open of the Cobo center, showing all the latest toys on wheels. Hundreds of auto executives, thousands of journalists and tens of thousands of potential car buyers assemble to look at shiny chrome, kick tires and listen to each [Read more…]
Sales in the Large Pickup segment grew by 6% in the third quarter of 2017, slightly faster than in the second quarter and pretty much the same as in the first, giving this large segment impressive consistency. With the new RAM Pickup and Chevrolet Silverado on the horizon, things may kick up the gear for the segment in 2018, as it continues to claw back ground it lost in recent years to the Small PIckup and Commercial Vans segments.
Sales in the Large Pickup segment grew by 4.3% in the second quarter of 2017, a slight slowdown relative to the the first quarter, but still enough to register a YTD sales rate of 4.9% – much better than the falling market total. In fact, there is a trend emerging in 2017, wherein pickups seem to be regaining what little ground they lost to commercial vans in recent years (at least those pickups that are used for commercial purposes) – both pickup segments grew so far this year, while the commercial vans segment lost volume. This steady growth trend is likely to continue in 2017, but the arrival of the new RAM Pickup towards the end of the year may result in a quickening of the growth rate in 2018, given how popular the model has been in recent years.
Sales in the Large Pickup segment grew by 5.7% in the first quarter of 2017, which again beats the overall market, just like it did in all of 2016. And thanks to the crisis in the midsized sedan segment, US consumers (and businesses) bought more full-sized pickup trucks in Q1 2017 than they bought midsized sedans, until not long ago the bread-and-butter segment of the US car market. That means this segment, with only 6 players, it the second largest segment in the market. In fact, just the four top selling large pickups sold over half-a-million units in the first quarter, more than the entire 17-vehicle midsized car segment. Last year, the segment recovered to 2006 levels after gaining volume for 7 straight years and it look like low gas prices are going to give it an 8th year of growth, even though the only product news in the segment is the new-for-2016 Nissan Titan.