Auto sales in Europe are up 5,5% in July 2014 to 1.076.705 units, extending the streak of year-over-year gains to 11 months, and the Year-to-Date tally now stands at 7.882.231 up 5,8% on 2013.
The biggest winner in July is once again the VW Group, reaching its highest market share of the European car market ever at just over 27%, with Skoda and Volkswagen as the brands with the biggest volume increases overall, followed by Dacia. Skoda has passed Citroën and Fiat in July to move into the top-10 in 9th place.
Similarly, Dacia is closing in on Hyundai, with less than 1.500 units between them for the third time this year and the second straight month. If Dacia continues this performance and if Hyundai continues to struggle, the Romanian brand may overtake the South-Koreans sometime later this year. The impending model change of the i20 and the continuous decline of the i30 don’t help the Hyundai brand either.
Also in July, Audi has passed Peugeot for only the fifth time in the past three years (and possibly ever), despite the French enjoying great success with their Car of the Year, the 308. However, the Peugeot compact car is still outsold by a more than 3.000 units by its German premium competitor Audi A3. [Read more…]