Look-a-like: VW Jetta and…

VW Jetta rear

Some people may forget but VW was in trouble in the US well before Dieselgate hit the fan. Causes included a narrow model range and SUVs too expensive for the marketplace, but arguably the biggest reason VW was less than halfway towards its stated 800,000 units per year target was that consumers were losing interest in the boring designs of the mainstream Jetta and Passat sedans. VW had to do something, and the MY 2014 Jetta is what it came up with…

…and boy, did they screw up. Sure, you could have done worse than try to copy the handsome Audi A4’s rear, but in so doing they copied a 7-year-old design that itself was the evolution of that cars’ previous generation. German carmakers are often accused of thinking they know best and not listening to customers, and based on the Jetta – who can blame them?

Audi A4 rear

About Krzysztof Wozniak

Kriss grew up in Poland reading German car magazines, before moving to England and graduating to the British magazines, which he still considers the best in the world and continues reading them after he’d moved to the US. In college he promised himself he’s buy himself a used Porsche before he turned 30 (not to be accused of having a mid-life crisis), but instead family needs dictated a Subaru Outback. Still waiting for that perfect moment to buy a used 2008-ish Cayman…
You can find all his articles Here.

Comments

  1. I don´t think the visual similarity is that apparent in the metal. Consumers are looking at a lot of other things beside tail-lamp outlines.

  2. Krzysztof Wozniak says:

    @Richard – I totally agree, I write these articles very much tongue-in-cheek and often times it’ll be something that only seems similar to me and not many others… Wait till I compare the Audi A8 with a bus 🙂

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