European sales 2015 Q1-Q3 Small MPV segment

Fiat-500L-auto-sales-statistics-EuropeThe decline of the small MPV segment continues in Q3 of 2015, as customers flock to the increasingly popular small crossovers. So far this year, there’s only one model in the segment to improve its sales year-on-year, and that’s unsurprisingly from a brand that doesn’t (yet) offer a small crossover. Nonetheless, the Fiat 500L keeps its crown as the best selling small MPV in Europe, but has been outsold by its crossover sibling 500X in every month of Q3.

The Opel/Vauxhall Meriva follows at a distance, holding on to the second spot it took from the Nissan Note in Q2. The Note is even under fire from the Ford B-Max, the car that once led the segment before falling out of grace when newer and better alternatives appeared onto the market. However, Ford is the only brand where the small MPV outsells its crossover rival, with the Mokka-Meriva at a 3:1 ratio and the Juke-Note at 2:1, while the B-Max still outsells the Ford Ecosport.

Europe-small_MPV_segment-2015_Q3-auto-sales-statistics

The Citroën C3 Picasso loses a quarter of its volume of last year, but holds its 5th place above the Hyundai ix20, the first in the ranking from a brand that doesn’t offer a small crossover yet, just as the Kia Venga in 7th place, the only model to grow this year. As discussed after the first half of the year, Skoda is about to launch a new VW Caddy-bases Roomster, while the remaining models further down the ranking are slowly being phased out.

 

2015 January – September sales small MPV segment Europe

Small MPV segment Jan-Sep 2015 Jan-Sep 2014 Change
1. Fiat 500L 68.545 76.153 -10%
2. Opel/Vauxhall Meriva 41.978 44.599 -6%
3. Nissan Note 37.915 53.216 -29%
4. Ford B-Max 36.332 43.807 -17%
5. Citroën C3 Picasso 30.759 40.729 -24%
6. Hyundai ix20 27.951 28.819 -3%
7. Kia Venga 22.598 20.013 13%
8. Skoda Roomster 14.586 19.798 -26%
9. Toyota Verso-S 4.613 4.881 -5%
10. Subaru Trezia 45 311 -86%
11. Lancia Musa 3 9 -67%
Segment total 285.325 332.372 -14%

 

Click on any model to see its annual sales from 1997-2014 and monthly sales in 2012, 2013, 2014 and 2015, or use the dropdown menu in the top right of this site. Sources: Manufacturers, ANDC, JATO Dynamics.

About Bart Demandt

Bart is a 34-year old Dutchman who's always had a thing for cars, the automotive industry and statistics. He’s combined these passions by writing about them on CarSalesBase.com. His daily driver is an Alfa Romeo GT because he fell in love with the sound of the 3.2 V6 engine. And just like in a relationship with a woman, high maintenance costs sometimes bring him on the brink of a break-up, but true love will hopefully prevail.
You can find all his articles Here.

Comments

  1. Note sales have to be a huge disapointment for Nissan. They keep going back and forth on what it is ( it started out as a B MPV, then it was supposed to be a true B segment car, now they’re growing the next gen Micra to be their Fiesta fighter ) and don’t really seem to be very interested in pushing it in Europe. Wouldn’t be surprised to see the next gen being built only in Japan and Mexico, where it’s popular, leaving room in the UK to increase production of the Juke and Qashqai.

    • Bart Demandt says:

      I have to agree with you that they must be a disappointment. The car had a short-lived success after the new model was launched, but is losing momentum fast. I don’t know why, because honestly I think it’s the best looking (read: least awkward) model in the segment. I guess it doesn’t help that they have the Pulsar now as well, which is not that much more expensive.

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