European sales 2015 first half Minicar segment

Minicar-segment-European-sales-2015-Fiat_500The minicar segment in Europe is still up 10% in the first half of 2015. This means sales of the smallest cars are growing faster than the overall market, which is up 8%. The top-3 of the segment is still unchanged, as the Fiat 500 keeps improving to almost 100.000 sales in six months, even though it’s been on the market since 2007 and a minor facelift is coming up (pictured). Its sibling Fiat Panda shows an improvement of 11%, increasing its share of the segment to the highest level since 2012. This strength of the Fiat models is largely thanks to the recovery of the Italian car market, which is the continent’s #1 minicar market, as well as the natural habitat of the 500 and Panda.

While the increased competition from newly introduced models doesn’t seem to affect the Fiat offerings thanks to the aforementioned reason, the Volkswagen Up! does feel the heat from fresher products like the Renault Twingo. The Twingo improves 39% year-on-year and is only 3.500 units off the segment podium. In fact, the Twingo outsold the Up! already in June.


Similarly, after losing its 4th place to the little Renault, the Hyundai i10 is now also threatened by the Toyota Aygo, which is now less than 200 units behind after outselling the Korean minicar in June. The Aygo’s twins Peugeot 108 and Citroën C1 are having a slower start of their new generations, but still show impressive gains.

European-auto-sales-statistics-2014-full-year-Smart-Fortwo-ForfourThe Opel/Vauxhall Adam continues its impressive performance, improving another 9% on already above-expected levels last year. A welcome success for the struggling GM brand and indeed a sign that trendy citycars in the style of the Fiat 500 are the way to go in Europe. The Smart Fortwo has had a slow start of the year, when deliveries of the third generation hadn’t yet started, and is therefore still in negative territory year-to-date. The Fortwo did recover in May and June, but undoubtedly it’s also held back by cannibalization of the newly introduced five-door, four-seat Forfour, which sells an impressive 21.000 units in the first half, more than some value-for-money competitors like the Skoda Citigo, Mitsubishi Space Star and the Suzuki Celerio/Alto.

Opel_Karl-Vauxhall_Viva-auto-sales-statistics-EuropeWe welcome the Opel Karl & Vauxhall Viva twins to the segment this quarter, as deliveries have started in June. And in their first month, the pair already sold as many times as the Space Star, a sign that a top-10 position should easily be possible in the next couple of months. Another newcomer is the Mitsubishi Attrage, a sedan version of the Space Star and the only sedan minicar for sale in Europe. It’s sold only in a handful of countries, where the four-door sedan body style is still popular, but the Attrage still has to make a mark in those countries, considering its volume dropped to just 18 sales in June.

Also notice we’ve moved the electric triplets from Mitsubishi and PSA to the minicar segment, as suggested by one of our readers. Considering their size, they do seem to fit better into this segment, but they remain stuck outside the top-20

2015 first half minicar sales Europe

Minicar segment H1 2015 H1 2014 Change
1. Fiat 500 99.371 96.878 3%
2. Fiat Panda 90.506 81.690 11%
3. Volkswagen Up! 56.721 69.677 -19%
4. Renault Twingo 53.209 38.231 39%
5. Hyundai i10 46.126 42.198 9%
6. Toyota Aygo 45.932 33.019 39%
7. Peugeot 108 37.412 1.025 3550%
8. Lancia/Chrysler Ypsilon 34.211 35.425 -3%
9. Citroën C1 34.196 24.438 40%
10. Opel/Vauxhall Adam 30.463 27.875 9%
11. Smart Fortwo 28.806 31.637 -9%
12. Kia Picanto 28.687 28.267 1%
13. Ford Ka 26.011 29.443 -12%
14. Smart Forfour 21.809 6 new
15. Skoda Citigo 19.990 21.576 -7%
16. Mitsubishi Space Star / Mirage 17.328 8.005 116%
17. Seat Mii 12.414 12.163 2%
18. Suzuki Celerio 11.492 0 new
19. Suzuki Alto 5.546 15.535 -64%
20. Opel Karl / Vauxhall Viva 3.494 0 new
21. Suzuki Splash 2.245 7.884 -72%
22. Opel/Vauxhall Agila 1.969 6.987 -72%
23. Peugeot iOn 575 271 112%
24. Citroën C-Zero 431 465 -7%
25. Mitsubishi i-MiEV 395 341 16%
26. Chevrolet Spark 328 9.205 -96%
21. Mitsubishi Attrage 234 0 new
22. Toyota iQ 107 2.408 -96%
23. Peugeot 107 78 22.882 -100%
24. Tata Indica 39 189 -79%
Segment total 710.125 647.720 10%


About Bart Demandt

Bart is a 36-year old Dutchman who’s always had a thing for cars, the automotive industry and statistics. He’s combined these passions by writing about them on His daily driver is an Alfa Romeo GT 3.2 V6 which he just can’t seem to say goodbye to thanks to the mesmerizing exhaust note.
You can find all his articles Here.


  1. Ivan Milivojevic says:

    The problem with sales numbers of Fiat 500 is that in many European countries and specifically two of the biggest markets such as UK and Germany there is no separate sales statistics for the Fiat 500L and now Fiat 500X. They are all presented as Fiat 500 sales which is completely insane since its 3 different car segments. That is the reason why Fiat 500 sales are looking to be stable for more than 7 years.

    • Bart Demandt says:

      Hi Ivan,
      you’re right that in certain countries sales of the three versions of the Fiat 500 are combined. However, in our data these three are split. The sales figures of the Fiat 500 in the minicar segment are those of the three-door and convertible only. You can find the exact sales figures of the Fiat 500L in the small MPV segment and those of the 500X in the small crossover segment.

      Sales of the 500 minicar have been surprisingly stable over the past 7 years, and the addition of the 500L and 500X versions have only added to that success, separately.

  2. Ivan Milivojevic says:

    Hi Bart,
    thank you for a prompt reply and great to hear that you are separating this sales.
    And thanks for the excellent work you are doing with this blog!

    • Bart Demandt says:

      Well, thanks for coming here, and I’m glad you enjoy it.
      And it’s always good to have a critical audience, to keep me sharp on the correct data (-;

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