Aston Martin

Aston-Martin-auto-sales-statistics-EuropeAston Martin sales in Europe have been slowly declining from their peak of almost 4.000 cars in 2007 to around 2.300 cars per year from 2009 through 2011 and around 1.800 in 2012 and 2013, before declining to 1.500-1.600 between 2014 and 2016 as the line-up started to age.

Model-wise there have been some fluctuations, as the slowly fading popularity of the “entry-level” Vantage V8/V12 and the DBS have been offset by the introduction of the four-door Rapide in 2010 and the second generation of the top-of-the-line Vanquish in 2012, which has become the brand’s second best selling model in Europe since. The Toyota iQ-based minicar Cygnet has remained a niche player even for Aston Martin, with less than 600 sales in four years. The new DB11, launched at the end of 2016 is a great start of the brand’s product offense, in which it promises to build a complete line-up of 7 vehicles under the Aston Martin and Lagonda brands, as well as launching its AMR performance and customization subbrand.

Aston Martin held it centennial birthday in 2013, and is preparing for the next 100 years by partnering up with Mercedes-AMG as an engine supplier for future models. Let’s hope the designers will differentiate the design of their respective models some more. Yes, Aston Martins are very stylish, but it would be nice if one could actually keep them apart without having to look twice. The DB11 looks promising, although its design proved polarizing: some think it’s a welcome departure from the all-too-familiar design, while others find it trying too hard. The future will prove who’s right.

Also find Aston Martin US sales figures.

Aston Martin
All Models
2014
Aston Martin
All Models
2015
Aston Martin
All Models
2016
Aston Martin
All Models
2017
January 125 87 113 281
February 69 53 63 102
March 280 286 270 565
April 128 159 104 170
May 142 137 138
June 160 165 146
July 109 133 75
August 63 54 46
September 178 190 155
October 101 140 90
November 81 118 139
December 119 101 169

Aston Martin
All Models
Market
Share
2016 1.508 0,01%
2015 1.623 0,01%
2014 1.559 0,01%
2013 1.853 0,02%
2012 1.829 0,01%
2011 2.363 0,02%
2010 2.315 0,02%
2009 2.308 0,02%
2008 3.301 0,02%
2007 3.963 0,03%
2006 3.809 0,02%
2005 2.701 0,02%
2004 1.064 0,01%
2003 709 0,00%
2002 796 0,01%
2001 763 0,01%
2000 691 0,00%
1999 485 0,00%
1998 425 0,00%
1997 488 0,00%

Use the dropdown at the top right of this page to find sales figures for the Aston Martin V8/V12 Vantage, DB7, DB9, DB11, DBS, Vanquish, Rapide and any other car model sold in Europe since the early 2000’s.

Use the dropdown at the top right of this page to find sales figures for any other car model sold in Europe since the early 2000’s.

Car sales statistics are from the following countries: Austria, Belgium, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland. Sources: Manufacturers, ANDC, JATO Dynamics.

 

 

Aston Martin
All Models
2014
Aston Martin
All Models
2015
Aston Martin
All Models
2016
Aston Martin
All Models
2017
January 125 87 113 281
February 69 53 63 102
March 280 286 270 565
April 128 159 104 170
May 142 137 138
June 160 165 146
July 109 133 75
August 63 54 46
September 178 190 155
October 101 140 90
November 81 118 139
December 119 101 169

Aston Martin
All Models
Market
Share
2016 1.508 0,01%
2015 1.623 0,01%
2014 1.559 0,01%
2013 1.853 0,02%
2012 1.829 0,01%
2011 2.363 0,02%
2010 2.315 0,02%
2009 2.308 0,02%
2008 3.301 0,02%
2007 3.963 0,03%
2006 3.809 0,02%
2005 2.701 0,02%
2004 1.064 0,01%
2003 709 0,00%
2002 796 0,01%
2001 763 0,01%
2000 691 0,00%
1999 485 0,00%
1998 425 0,00%
1997 488 0,00%

Comments

  1. Hi, I would like to reference this article in a University Paper, Could you please provide me with the year it was written and the name of the author?

    Very much appreciated,
    Niko

    • Bart Demandt says:

      Hi Niko,
      thanks for referencing us. This article was first written on December 13, 2013 and last updated on March 12, 2017. I am the author myself.

Let me know what you think of this article. Thanks!

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