Borgward

Auto-sales-statistics-China-Borgward-logo

Borgward formerly was a German brand that ceased operations in the 1960s. It’s most famous model is the Isabella, which was produced from 1954 till the end of the company. In 2005 Christian Borgward, the grandson of the original founder started making plans to restore the brand to its former glory. Fast forward a decade and although Christian is the president of  the company, its owner is 100% Chinese: Beiqi Foton Motor, a subsidiary of BAIC (Beijing Automotive Industry Corporation), one of China’s largest automotive manufacturers. Surprisingly, Foton Motor is the commercial vehicle division of BAIC, making anything from heavy trucks, light trucks, pickups, SUVs, vans and MPVs to pickups. Unsurprisingly, Borgward tries to capitalize on its heritage, not bothered by the fact that it’s largely unknown to its prospective buyers, especially those in China, but the brand expects its image to benefit from the emphasis on its German roots, in a similar way Qoros also tried to flaunt its German design and technology.

Sales of Borward’s first modern vehicle, the BX7, an SUV based on the BAIC Senova X65, started in July 2016. The company’s second model is the smaller BX5, which will be followed by a coupe-like SUV BX6 TS. Borgward also plans to enter — or, technically speaking, return to — the European market within a few years to add to its credibility in China, in a similar way that was tried by Qoros.

Auto-sales-statistics-China-Borgward_BX7-SUV

Borgward
All Models
2016
Borgward
All Models
2017
January 3.075
February 2.260
March 4.556
April 4.598
May 4.033
June 3.025
July 4.079 3.208
August 5.027 3.009
September 5.133 2.933
October 5.188
November 5.032
December 5.556

Borgward
All Models
2016 30.015

 

Use the dropdown at the top right of this page to find sales figures for the Borgward BX5, BX7 and any other car model produced and sold in China since the early 2000’s.

Car sales statistics from China only include domestic production and exclude imported models.

 

Sources: Manufacturers, Chooseauto.

 

Borgward
All Models
2016
Borgward
All Models
2017
January 3.075
February 2.260
March 4.556
April 4.598
May 4.033
June 3.025
July 4.079 3.208
August 5.027 3.009
September 5.133 2.933
October 5.188
November 5.032
December 5.556

Borgward
All Models
2016 30.015

Comments

  1. Hi admin
    Since I found your website , I got lots of things useful and used them as well , but after day by day coming hear to get the market data of chinese vehicles facts , seems no new data can be found here so if possible please kindly make them updated.
    Thx in adv and if you need any info from Iran automotive fact please contact me.

  2. Amin Khanzadeh says:

    No any Updates yet?

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