Car sales statistics for the small SUV / crossover segment segment in Europe, updated every quarter.

European sales 2014 Small Crossover segment

Sales of small crossovers in Europe continue to amaze, shooting through the 700.000 units milestone, as I predicted a modest 670.000 after the first three quarters. This is an increase of 52% on 2013, and with a slew of new players entering Europe’s hottest segment this year, the growth isn’t likely to stall anytime soon. In fact, I expect over 1 million annual small crossover sales within a few years time.

Small_crossover-segment-European-sales-2014-Renault_CapturUntil those new players hit full steam, the 2014 top-5 enjoys a combined share of almost 92%, with the top-4 each selling well over 100.000 units, compared to just one model above that threshold in 2013. Not surprisingly, the Renault Captur has taken control of the segment with just under 165.000 sales, almost 1 in every 4 small crossovers sold. Behind the leader, there’s a fierce battle for second place, with Opel/Vauxhall Mokka outselling the Peugeot 2008 and Dacia Duster in the last quarter to narrow the gap between second place and fourth place to just 8.000 units.

Last year’s leader Nissan Juke falls below 100.000 sales for the first time in four years, as it received a facelift in the second half of 2014. Sales already rebounded in the fourth quarter, but not enough to keep it from losing 8% of its volume. Undoubtedly the Juke will break into six figures again in 2015, despite the ever-increasing competition.… Continue Reading …

European sales 2014 January – September Small SUV segment

The small crossover segment has already topped half a million sales after three quarters of the year and has already broken the full year 2013 tally by a large margin. By the end of the year, a total of 670.000 small crossovers may have hit European streets, of which the top-5 players take a combined share of 92%.

European-car-sales-statistics-small-crossover-segment-2014-Renault_Captur-Peugeot_2008-Dacia_Duster-Opel_MokkaThanks to the popularity of the segment in their home market France, the Renault Captur, Peugeot 2008 and Dacia Duster take the podium positions of the segment. Or is it the other way around? Are small crossover sales in France ahead of the rest of the continent because their incumbent brands have introduced the hottest new models last year? Either way, the Captur remains the leader of the pack and the only model above 20% segment share, but behind it is a tight three-way race. Year-to-date, the 2008 is well ahead of the Duster and the Opel/Vauxhall Mokka, but when looking at the third quarter, less than 125 sales separate the three models.

The Duster almost outsold the Captur in July and actually did so in the slow month of August, but it fell back in September. Sales of the Mokka have headed in the opposite direction, losing ground in July and August, but making it all up in September at it came within 400 units of the Captur.… Continue Reading …

European sales 2014 first half Small SUV segment

Renault-Captur-Peugeot-2008-small-crossover-sales-Europe

Photo credit: Stéphane Capela, Turbo.fr

Small SUV’s and crossovers are still the hottest segment after the first six months of 2014, although the growth rate has slowed as two of the hottest new entrants started sales in the second quarter of last year.

No changes in the top-5 ranking since the first quarter means the Renault Captur is still firmly in the lead, but its superiority has shown some cracks. The Peugeot 2008 outsold its French competitor in May, before the Captur struck back with a record month of June, topping 20.000 units for the first time ever, which is almost double the model’s selling rate in the first two months of the year.

Similarly, the Dacia Duster was outsold by the Opel/Vauxhall Mokka for the second time this year in May, but the Duster has held on to its podium spot thanks to excellent performances in April and especially May, when it even outsold the 2008.… Continue Reading …

European sales 2014-Q1 Small SUV segment

Renault-Captur-auto-sales-statistics-EuropeWelcome to the most dynamic segment of 2013 and 2014. Sales of small crossovers in Europe have more than doubled in the first quarter of 2014, adding almost 100.000 units, after already increasing 81% over the full year 2013. Of course, new entrants are to thank for these huge steps the segment is taking. These new entrants are making big waves, shaking up the ranking big time. The two French contenders Renault Captur and Peugeot 2008 have come out of nowhere straight into the top two positions.

The low-budget Dacia Duster is left behind in third place, despite increasing its sales by almost a third thanks to the facelift and engine updates. It feels the Opel/Vauxhall Mokka breathing down its neck, less than 500 units behind thanks to a sales jump of 60% compared to the first three months of 2013, when it was still in warm-up mode. The top five is completed by the only model showing a sales slowdown, last year’s leader Nissan Juke. The Juke will be updated this year with more fuel efficient engines, while the love-it-or-hate-it styling is not tempered with. That’s not surprising, considering over 100.000 people seemed to love it enough to buy one last year.… Continue Reading …

European sales 2013 Small SUV segment

nissan-juke-renault-captur-peugeot-2008-sales-europe-jan-sep-2013The small crossover/SUV segment in Europe is the fastest growing segment, growing an astonishing 81% without really cannibalizing on the subcompact, compact, or small MPV segments.

New entrants have made big waves in this dynamic segment, and while the Nissan Juke has taken the 2013 top spot from the aging Dacia Duster, 2014 is likely to show a new leader again, as the Renault Captur has outsold the Juke by more than 50% in the last three months of 2013.

The Peugeot 2008 has its eyes on the second spot of the podium, leaving the Nissan Juke, Dacia Duster and Opel/Vauxhall Mokka to fight for places three, four and five. The Duster will be facelifted in 2014, and will receive more fuel efficient engines as well, which should help it stabilize its sales this year.… Continue Reading …

European sales Jan-Sep 2013 Small SUV segment

nissan-juke-renault-captur-peugeot-2008-sales-europe-jan-sep-2013The small SUV segment in Europe is the fastest growing segment, growing 65% in the first three quarters of 2013 compared to the same period last year. By year end, the growth percentage will have increased even further, thanks to the hugely successful new entrants into the segment.

In 2014, the podium will look much differently, with Renault Captur and Peugeot 2008 storming the podium, leaving Opel Mokka and Dacia Duster behind.

Within a few years time, the number of players in this segment will increase, as manufacturers have taken an interest in one of the bright spots in the European car market.

One of the new entrants in 2014 will be Fiat 500X, a crossover which will feature design clues from its little sister Fiat 500, as Fiat is trying to build 500 into a family of vehicles, much like BMW’s successful Mini brand. 500X will be introduced in the second half of next year and will share its platform with a Jeep vehicle.… Continue Reading …