Auto sales statistics for the large MPV segment segment in Europe, updated every quarter.

European sales 2014 Large MPV segment

With an increase of 5%, the large MPV segment in Europe has rebounded slightly in 2014 from its record low a year earlier when sales plunged by 17%, but that still makes it the second-worst year in more than two decades.

Large_MPV-segment-European-sales-2014-Volkswagen_SharanThe ranking remains stable, with the Volkwagen Sharan and Ford S-Max increasing their share of the segment to over half of all sales in the segment, with the biggest winner in third place, as the Seat Alhambra adds 18% to last year’s volume. With the Ford Galaxy in fourth place, the VW Group and Ford take almost 87,5% of large MPV sales in the continent.

The new generation of the sporty S-Max is ready to hit European dealerships in the second quarter of 2015, followed by the functional and spacious Galaxy by the end of the year, so Ford is likely to steal VW’s crown as MPV best seller over the next 12 months.… Continue Reading …

European sales 2014 January – September Large MPV segment

Sales of large MPVs in Europe are up a modest 6% after the first 9 months of the year, which could make 2014 the first year since 2007 that the segment has grown year-on-year. After contracting 17% last year, with only 2 out of the 9 models in the segment increasing their sales, the trend seems to have reversed, with 6 out of 9 models gaining ground.

European-car-sales-statistics-large-MPV-segment-2014-Volkswagen_Sharan-Seat_AlhambraThis means the growth of the segment isn’t due exclusively to the sell-out pricing of the Ford S-Max and Galaxy, which are to be replaced next year. The VW-group twins Volkswagen Sharan and Seat Alhambra are the two models that add the most sales, maybe a bit less surprising if you consider they are still the freshest models of the major players in the segment, at four years old.

The Lancia Voyager has been around since 2008, first under the Chrysler brand and since 2011 named Lancia, the Fords were introduced in 2006, the current generation Espace dates back as far as 2003, and the second generation PSA twins started their lifecycle as quadruplets with the Fiat Ulysse and Lancia Phedra in 2002, which have already been discontinued in 2010.… Continue Reading …

European sales 2014 first half Large MPV segment


Photo credit: Auto Express

The large MPV segment in Europe has returned from its artificially high growth rate of 35% in the first quarter of 2014, which was due to sell-out pricing of the outgoing models of the Ford S-Max and Galaxy. In the second quarter, large MPV sales were down almost 7%, leading to a first half increase of 9%.

The S-Max enjoyed only two quarters in the lead of the segment, the fourth quarter of 2013 and the first quarter of 2014, until the Volkswagen Sharan struck back in the second quarter of this year, its 6% increase was enough to give it the edge over the S-Max in the first half.

Similarly, the Sharan’s sibling Seat Alhambra was outsold by the Galaxy in the fourth quarter of last year and had that model breathing down its neck in the first quarter of this year. In the second quarter, the Alhambra took some distance, as Ford’s sell-out pricing was apparently reduced.… Continue Reading …

European sales 2014-Q1 Large MPV segment

Ford-S-Max-auto-sales-statistics-EuropeSales of large MPVs in Europe are surprisingly up by a whopping 35% in the first quarter of 2014 after many years of steady declines. The only logical explanation for this unexpected phenomenon is the upcoming model changeover for the Ford Galaxy and S-Max, both of which are in sell-out mode of the current generations. The new models are expected to finally hit showrooms later this year after a 1,5 year delay because of a factory shutdown in Genk, Belgium and the subsequent relocation of the production line to Valencia, Spain.

Because of the attractive deals on the outgoing models, the Galaxy and S-Max each more than double their sales of last year’s first quarter. As a result, the S-Max jumps into the top position of the segment and the Galaxy is challenging the Seat Alhambra for the lead. This also means that Ford had a 44,5% market share of this segment in the first three months of 2014.… Continue Reading …

European sales 2013 Large MPV segment

vw-sharan-ford-s-max-sales-europe-jan-sep-2013The large MPV segment in Europe has given a small sign of life in the last quarter of 2013. Sales had been down 25% from January through September, but sales were up 14% from October through December.

Ford is to credit for this, as it is heavily discounting the outgoing S-Max and Galaxy, as the new generations will finally be presented at the Geneva Autoshow in March 2014, although they might not hit showrooms until early 2015. In the last quarter, S-Max sales are up 60% on 2012 and Galaxy more than doubles its sales on last year.

Despite this last-minute surge, the S-Max has had to give up the segment’s top spot to the Volkswagen Sharan and the Galaxy has been knocked off the podium by the Sharan’s cousin Seat Alhambra, the only model in the top 8 with a year-on-year gain.… Continue Reading …

European sales Jan-Sep 2013 Large MPV segment

vw-sharan-ford-s-max-sales-europe-jan-sep-2013The large MPV segment in Europe saw a sharp fall of 25% in the first three quarters of 2013 compared to the same period last year, with just the slowest selling of the only 9 players left in the segment selling more than last year. This shouldn’t come as a surprise, looking at the age of some of the models:

Lancia Voyager has been around as Chrysler Grand Voyager since 2007, rebadged into a Lancia in 2011 to replace the even slower-selling Phedra. But don’t expect Voyager to keep up this sales pace, numbers will keep going down faster than an iPhone battery.

Ford S-Max and Galaxy were introduced in 2006, when they shook up the segment. Their replacement is long overdue, because the production will move from the soon to be shuttered Genk factory to Spain, similar to Mondeo. The current versions are kept from even further declines with steep discounts and extra kit. If you’re looking for a good deal and don’t care about being hip and trendy (as every other MPV-owner), head straight to your Ford-dealer. Don’t expect the new generations to be able repeat the magic and turn the segment around once more. They’re still nothing more than large vans.… Continue Reading …