Archives for August 2015
After exploring the June and first half 2015 auto brands sales, we’ll take a closer look at which car models have sold well in Europe this month and in the first half of the year. The traditional leader VW Golf moves with the market at +13%, but the other two podium contenders grow faster than the market, at +23% for the Ford Fiesta and +38,7% for the VW Polo, which kicks the Renault Clio down into 4th place with sales down 11,6% on last year.
The Opel/Vauxhall Corsa has stable sales and therefore loses market share. The Corsa is threatened for 5th place by the Ford Focus, thanks to that model’s recent facelift. The Renault Captur equals its highest ranking ever with the 7th place its also reached exactly one year ago. The top-10 is completed with the Peugeot 208, up 19,2% thanks to its recent facelift, the Nissan Qashqai reaching its highest non-March volume ever and the new generation VW Passat, which adds almost 50% to its score of last year to make it three Volkswagens in the top-10.
The Opel/Vauxhall Astra is surprisingly up 12,3% to 11th place, while the next generation has just been revealed. From a reliable source I’ve heard that GM is giving dealers the option of either a free 12-month cruise holiday for their mother-in-law or a free Antara when they still place an order for the outgoing Astra. That would also explain the otherwise inexplicable slight uptick in Antara sales, but I guess cruise ships will be fully booked the upcoming year. [/sarcasm mode] [Read more…]
After a few months of slowing growth rates, European car sales are back with a bang in June: +14,5% to just over 1,4 million units. This is the largest monthly year-over-year increase since December 2009 vs. December 2008. However, this excellent result must be viewed with some skepticism: being the last month of the second quarter and of the first half of 2015, a lot of dealers, importers and even manufacturers have pushed sales to reach their targets. As a result, a lot of the increase in sales can be attributed to pre-registered or self-registered cars, which haven’t yet found an actual buyer. We’ll have to see what happens in the next few months before getting all excited about a real recovery of the European car market.
All the major markets posted double-digit growth in June, with Spain (+23,5%), France (+15%), Italy (+14,4%), Germany and the UK ( both +12,9%) leading the way. Year-to-date, the increase in car sales for the first half of 2015 is a healthy 8%, to 7.371.208 units.
Before we continue, one side note: have you noticed we’ve uploaded historical brand sales figures for Europe as far back as 1990 now? Click on the brand name on this page or use the drop-down select box in the top right-hand corner of this site to check the brand sales and market share all the way from 1990 to 2014. That’s 25 years of verified data, sourced by ACEA, the European Automobile Manufacturers Association. Bear in mind, the EU has added countries over the years, and these sales include all countries within the EU at that point of time. Data from 2006 onwards also includes the countries of the European Free Trade Association EFTA (Norway, Switzerland and Iceland).